The unintended consequences of packaging EPR

Adam Read, chief sustainability and external affairs officer at Suez UK, joins Innovation Forum's Ian Welsh to discuss how EPR and simpler recycling rules are reshaping the waste and recycling sector, shifting costs towards producers and aiming to improve material quality, efficiency and recycling rates. They discuss unintended consequences of packaging changes, the limits of compostable materials, and how extended producer responsibility could support reuse and refill models by using pricing and financial incentives to drive better behaviour across the value chain.

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